How to use your brand guidelines effectively
Get your branding ducks in a row with my secrets to create consistent brand visuals. All without having a complete meltdown in Canva.
*Puts hand up to pledge* I’m a designer and I don’t hate Canva. For small business owners it is perfect. (Although if you can’t stand Canva check out Adobe Express - similar idea). BUT... Canva can be super overwhelming when you're new to it.
Branding SOS: A quick tip to making your business stand out on Instagram stories!
Take two or three colours from your primary colour palette and save these as an image to your phone. This is your brand tile. You can make a brand tile in Canva or any design program you have access to. Then every time you post a story, change the text box colours to your brand colours.
3 ways bad branding is costing you money - and an easy way to stop the bleeding
Let’s level here, you’re a business owner, you know how important having a clear cohesive (don’t panic I’ll grab the glossary out and explain) brand identity is to successfully connecting with your dream clients. But have you thought about the opportunity cost of not having it?
Meet Abi - Branding photo shoot with Abigail McLellan Photography in London
The joy of working with creative female business owners is that you immediately have something in common to chat about.
Event Shoot: Halloween Party with The Victoria, Bushey
The brief was simple: fancy dress is compulsory. And boy did the patrons of The Victoria in Bushey deliver.